Our associate Tage Storm leads us across the market floor, showcasing the trends that are going to define the Fall 2018 show season. As Beatriz Ball herself observed on these trends:
"Instead of accumulating many things, we are now more interested in 'fewer, better things,' a yearning for a more balanced and simpler lifestyle, lived in environments of beauty and calm."
Here's how you can find those pieces that inspire beauty and calm during this year's show season.
1. PRODUCTS WITH A UNIQUE STORY THAT ALSO GIVE BACK TO OUR COMMUNITIES
With each passing year, consumers continue to show that they don't want objects. They crave stories and meaning in the products they welcome into their homes.
Consumers want pieces that reflect a positive, hopeful future. That means materials are sourced in sustainable ways and created by hand in communities where artisans are paid a living wage. Companies truly capture consumers' delight when they give back a portion of proceeds to those in need.
It takes the "good life" a step further: incorporating story, authenticity, charity, and refined design into every piece.
Beatriz Ball delivers on all of these key points. At Ambiente 2018, we were awarded the Ethical Style designation in recognition of our ethical and eco-friendly practices. All Beatriz Ball products are designed by hand, with a warm textual and authentic feel in every artisan piece we create.
As Tage Strom notes:
"Malls have problems, but specialty stores may begin growing again. Millennials really like to shop in small stores, where they can see and touch things and really know the story behind them.”
2. PLAYFUL ECLECTIC MIXES OF COLORS AND PATTERNS
Beyond products with a story, consumers are actively crafting spaces that inspire connection in their homes.
This is an exciting trend for us at Beatriz Ball because it cultivates a sense of play that we love. Consumers are mixing and matching textures and colors and patterns to create spaces that are unique to them.
It's a worldwide inclination, too. The Spruce explains:
"It is finally time to stop obsessing over your home décor by embracing wabi-sabi style. It is a philosophy with roots in Japan that finds beauty in simple, natural things that are imperfect and timeworn."
Along with the Danish idea of hygge (cozy and comfortable living) and the Swedish concept of lagom (living a life with less stress and the right balance), these trends embrace the creative, dreamy parts of our lives. Gone are overly fussy or "matchy-matchy" design concepts.
In 2018, it's about experiencing life authentically.
For retail store design, Tage Storm notes: "Eclectic blends can add a sophisticated and comforting vibe and add instant 'provenance' to the scene."
You can also evoke that sense of play by presenting products that are easy to care for and transition easily from indoor to outdoor entertaining. Our new VIDA Lettuce collection is made of luxury melamine, with a gleaming white finish that pairs beautifully with a fun mix of other serving objects, hand-picked flowers, and appetizers made to share.
3. BRIGHT AND HAPPY FLORAL ELEMENTS
Speaking of flowers, botanical prints and nature-inspired pieces are one of the other major trends you'll see during show season this year.
Think archival botanical prints and modern pop art inspired pieces in products like apparels, gifts, tableware,
pillows, rugs, and stationary. Tage Storm notes that:
"This floral trend definitely ties in with the burgeoning outdoor living category."
Bring the lushness of the garden indoors with pieces like Beatriz Ball's VENTO Petal Round Platter
It's a dramatic new take on an essential serving piece, with a shimmering surface and organic curves that highlight its handmade craftsmanship.
Or, capture two trends by showcasing the playfully irresistible Garden Pineapple that makes a perfect hostess gift.
HOW WILL YOU MAKE THE MOST OF SHOW SEASON?
As a Texas restaurant wrote perfectly in a recent marquee sign: "Do more things that make you forget to check your phone."
This show season, we recommend looking for handcrafted objects that evoke a sense of fun, creativity, and connection. All consumers, but especially Millennials, are looking for pieces that take our breaths away—inspiring us to unplug and rejoin the larger communities around us.